Team Talk with Raejean (RJ) Myers

Free Enhanced Realtor.com at Keller Williams Legacy One

This is extremely exciting! Our agents are in class right now with a Realtor.com representative learning all of the advantages of having their listings enhanced on Realtor.com.

One of our agents, Colleen Bechtel, was paying $400 per month just to have this service. Other, non-enhanced agents were paying $20 per listing to have a virtual tour uploaded. This is no longer necessary, as our Broker/Owner, Alison Bechtel has signed up for the Broker Level package so that our agents are assured of getting all of their listing leads from Realtor.com and enjoy all of the marketing perks that go along with that.

Today we learned that according to NAR, 70% of home sellers will choose an agent who will provide a video of the area on Realtor.com vs. an agent who does not. Enhanced versions have this ability.

If you would like more information, please contact me. We are an agent centric company providing a productivity enhanced environment for our agents.

Setting Goals for Next Year

As you build your business plan for next year, here are a few tips to remember:

1. Stay away from being "reasonable"! Too often I hear people tell me they want to be realistic. They are afraid of aiming high. The problem is that small goals are almost always within our reach and our natural instinct is to slow down as we approach them. We lose that head of steam - the momentum that can take us to truly great places.

2. Once you determine the "what" - your targeted gross commission income, number of units, volume, etc. then you think about the how. Do not get into the how until you are clear on the what. Once clear, ask yourself "how do I, as a real estate sales person, take my sales income to the highest possible level"? Think at a very hgh level.

3. All plans must be reduced to simplicity in order for us to implement them. If you can decide to seek simple answers to complex questions, you'll find good simple answer and spend your life taking action. So to me Simplicity = Action.

I hope these few tips help you. The information came from The Millionaire Real Estate Agent Book by Gary Keller. Read Pages 21 for 28 for more details.

MREA Think Tank begins August 19, 2011

The top 5 reasons NOT to come to our Millionaire Real Estate Agent Think Tank

Myth #1: I haven’t read the book.
No Problem! During each meeting, we walk you through the models & mindset of a Millionaire Real Estate Agent. We'll even bring a book for you.

Myth #2: I don’t have time.
This series is all about saving you time – teaching you how to purposefully use your time to the greatest advantage possible, which for many of us has proved to be the difference between our dreams and our realities.

Myth #3: There doesn’t seem to be much opportunity in this market.
Now is your opportunity to take advantage of the downturn to re-examine your business models and practices to gain momentum and power through the shift.

Myth #4: I’m not up for a recruiting pitch.
This is not a “recruiting event!” The question is, are you interested in getting on a path to wealth by transforming your approach to your business?

Myth #5: I’m not signed up yet.
We are saving a seat for you! Please contact me at rj.myers@kw.com so you can get started on your path to becoming a Millionaire Real Estate Agent!

If you have any comments about this series or questions about powering your career forward, call me anytime! My phone number is 602-350-1967 or at rj.myers@kw.com.

We'll meet every Friday beginning August 19, 2011 from 11:30 - 1:00 (lunch included at $10) at The Holiday Inn at Ocotillo. By the end of the series you WILL have all 4 models!

Average Age of Home Buyers

Echo Boomers - children of the baby boomers - are the generation born between 1979-1995. Approximately 80 million strong, they are entering the housing market and fueling growth just like the boomers before them, according to Harvard University's Joint Center for Housing Studies. The report states household growth should range between 12.5 to 14.8 million over the next ten years, creating a powerful driver of future demand and growth!

Stop Pushing My Buttons!

STOP PUSHING MY BUTTONS!!   Monday, November 1st 5pm - 6pm Arizona Time / 8pm - 9pm EST.

This market has big opportunities and it brings some big challenges.  We need this type of personal growth.  Give yourself the gift of this workshop. 

This is a FREE Workshop with PSI Master and Leader Kathy Quinlan-Perez on how to handle the day when everyone is throwing arrows at you! This is NOT a presentation - it is a true workshop where you will participate in an exercise providing you with useful tools to cope!

CALL IN number 712-432-3100 Access Code 118988

Once you've listened please comment on this post and let me know what part you liked best.....I'm really interested and I really care!

If you have done any PSI work - especially 7 or LS - be sure to invite everyone you can. You know how awesome Kathy is as a presenter!

Would this get your buyer off the fence?

I received an interesting email from one of my mega-producer friends in California, and I thought I'd share it with you.  This is what his email said....

 

54,612 Reasons Why You Should Be Thankful You Missed the $8000 Tax Stimulus Deadline.

For missing the $8000 you gained $54,612 in interest charged for your loan.  On $200,000 at 5.5% interest over 30 years vs. the current 4.25% you will have saved $54,612.

Buy now and gain so much more than the $8000, you really don't want to miss out on this benefit.  Its loss will be more painful than the $8000.

Call us today to start finding your new home.

Eight Parts to an Effective Marketing Strategy

1.  A targeted market:  Will you target your sphere of influence (SOI), first time home buyers, a geographic farm, investors, adult communities?

2.  A primary marketing and advertising vehicle:  Direct mail, internet, print advertising?

3.  A marketing and advertising calendar with budget:  Frequency, how much will you spend (try to stay less than 10% of your monthly gross commissions).  Don't forget the smaller items like open house hand-outs, annual calendars, etc.  They all add up to your total marketing expense. 

4.  A contact management system like Wise Agent, Top Producer, AgentOffice, etc.  Many have excellent modules for managing your contacts, tracking listings, tracking sales, etc. 

5.  An attractive, professional graphic look:  Design your marketing materials to reflect quality.  Don't skimp on this one; it's a personal reflection of you. 

6.  A call to action:  Always "call the question" with every marketing and advertising piece you do.  What's in it for them to buy or sell through you?  What sets you apart?  What can you do for them that no other agent can do?  Will you save them money, time, stress? 

7.  Have your "Message Match the Market":  What's relevant in today's market?  What are buyers and sellers looking for right now?  Know the opportunity in the market today. 

8.  Stay consistent with repetition and saturation to your targeted market:  You want to position yourself to be upper-most in the minds of your buyers and sellers so when that moment comes that they're thinking real estate, they think of you. 

Now is the time to capture market share!

A friend of mine in the business said that most agents take a "holi-month" instead of a holiday.  That's good news for you.  As a lot of folks take their foot off of the lead generation accelerator, you can capture market share. 

Clients who choose to do business this time of year are serious.  I, myself, bought my current home on Christmas Eve two years ago.  A lot of listings hit the market the first of January.  So the listing inquiries and appointments are taking place now. 

Let people know you're working.  1.  Continue to make your daily sphere of influence calls (there is never an easier script... Happy Holidays!) 2.  continue to sit open houses (but do more than just put a sign out front - see Page 71 of SHIFT), 3.  post on Facebook when you're sitting an open house - even if your friends don't come out to see you, they'll see you're working 4.  call on expireds and FSBO's  5.  follow up on internet leads within minutes of inquiries  6.  practice your scripts for sign call conversion. 

The secret to a strong 2010 is having a strong 4th quarter 2009!  Don't lose your momentum.  Remember, you get paid today for your activities 90 days ago.  What will your paycheck look like in 90 days?  And, are you ok with that? 

Happy HoliDAYS!

Tools to lead your team to success & tips for extreme accountability.

~Everything I Learned at Coaching Skills Camp~

Tools to lead your team to success and tips for extreme accountability!

 Please join me from 10:30am to 12:00pm on Wednesday, November 18th.  I'd love to share with you some of the incredible tools I learned at the MAPS Coaching Skills Camp last month.  It was an extremely powerful class.  As a matter of fact, I believe it was the BEST Keller Williams workshop/seminar I have ever attended!  More than that, it ranked right up with with any of the Star Power University courses I've attended or any other class for that matter! (Yeah, seriously, THAT good!)

 Please feel free to invite any other Rainmaker (Team Manager) you'd like.  My goal is to talk in depth about your team's success and the personal growth of your team members.      

 If you have any questions about the class, please don't hesitate to contact me.  And please - forward this email to any other Rainmaker you'd like!  

 

Date: Wed., November 18th

Time: 10:30-12:00

Location: Keller Williams Legacy One

3910 S. Alma School Rd., Ste. 1

Chandler,  AZ  85248

RSVP:  rj.myers@cox.net or 480-444-7217

 

4th Quarter, Here We Come!

Wow, this year is flying by.  I don't know about you and your team, but I have so much to plan and accomplish by the end of the year so that 2010 is even better than 2009!  As the Team Leader for Keller Williams Legacy One Realty, my job is a lot like any Rainmaker on a Team.  I just have a larger team - but all of the same fundamentals apply! 

Here's my To-Do List for today... see if any of these items need to be on yours:

1.  Prepare to teach my "team" how to use Contact Types in their database (I'm teaching this class on Friday)  Rainmakers have to do this every time they hire a new team member and then spot check to be sure its being done consistently - If you don't know about contact types, please come to my class on Friday - or email me and I'll send you my power point.

2.  Start to plan my ALC Retreat for October - this is like your Team Advance.  If you don't know what a team advance is, please look for an earlier blog that I posted.  This is a critical event! 

3.  Plan for our Goal Planning Clinic in November.  We're bringing in an instructor from Texas.  I have found that when you're doing a team advance or any type of goal planning clinic, it's best to have a 3rd party facilitate. 

4.  Start to plan to implement the BOLD Program for our agents to ramp up so that productivity is high going into 2010.   This is going to be FABULOUS!  Here's what our agents will learn:

• Overcome your limiting beliefs
• Set BOLD goals
• Learn how to deliver powerful scripts that naturally influence people to work with you
• Build an abundance of leads into your business
• Incorporate time-saving strategies and techniques that will take your business to the highest levels
• Discover the benefits of a life by design!

And BOLD gets results. The 18 agents participating in the pilot program made 295 appointments, got 128 listings and closed 93 deals during the seven-week program. 

5.  Build a course to teach Rainmakers how to hold a Team Advance so that they can either do it themselves, or at least be highly prepared when they hire someone else to do it for them. 

And then I have some other items to plan for team building and morale, such as:  dinner for the my group of agents who won the Survivor Challenge (lead generation game we played), our self-defense class on Saturday because September is REALTOR safety month, signing birthday and anniversary cards, and planing a special event for my board of directors (my Agent Leadership Council). 

I'd love to know what you have going on through the end of the year! 

All the best!